
Hospitality & Entertainment / Sussex, Wisconsin
Boneyard Pub & Grille
At the Sussex Boneyard, a game could be playing in three bars, two dining areas or either of the private banquet rooms. The challenge was to make the experience feel connected everywhere without asking staff to manage dozens of separate devices.
ITAM integrated more than 32 televisions, a 106-inch projection screen with dedicated 5.2 surround and distributed audio throughout the venue, bringing everyday operation together through ELAN control accessible from an iPad or remote. Guests could focus on the game and the company; staff could focus on running the venue.
Discuss your projectTHE PROJECT / BONEYARD PUB & GRILLE
Designed around the people
in every seat.
Three priorities shaped the experience: a good view of the game, sound where guests gather, and controls that make sense during a busy shift.
VIEW PROJECT PHOTO ↗
01 / THE GUEST EXPERIENCE
Can every guest
see the game?
At Boneyard Pub & Grille, ITAM began with the guest’s experience. The display layout was reconsidered so people could follow the game from their seats while still enjoying the table and the company around them.
What guests notice is the view—not the planning behind the televisions.
VIEW PROJECT PHOTO ↗
02 / BEHIND THE EXPERIENCE
A better night.
A simpler shift.
The 106-inch projection screen in the private gathering area had a dedicated 5.2 surround-sound system: five 12-inch two-way loudspeakers with 1-inch tweeters handling the left, center, right and surround channels, plus two 18-inch subwoofers. The sound had the impact to match the picture.
Across the pub, televisions and distributed audio were brought together through ELAN controls, so staff could manage entertainment from an iPad or remote. Scheduled start-up and shutdown followed the pub’s daily operating hours, making the system practical for the people running it.
THE RESULT
A place built for the people.
Technology working in the background.
The result was a venue built around watching, eating, talking and spending time together, supported by controls its staff could use during a busy service.
EXPLORE MORE
More places. More possibilities.
LET’S START WITH PEOPLE
What would you like your space to do?
Tell us what works, what gets in the way and what you want to make possible.
Contact ITAM
DESIGN · CONNECT · AUTOMATE
