
PICTURE. PERFECTED.
BEAUTIFULLY INTEGRATED.
What would make you look forward to an evening at home? A picture that draws you in, sound that belongs with it and controls everyone understands. ITAM designs Sony television and projection experiences around your room and the way you live.


SONY PICTURE. ELAN CONTROL. EXPERTLY INTEGRATED BY ITAM.
WHICH ROOM COULD
TAKE YOU SOMEWHERE?
A television in the living room and a projector in a theater serve different moments. We consider the daylight, screen size, viewing distance and the seats people actually use. Then we bring picture, sound and control together around the experience you want.
TELL ITAM ABOUT YOUR ROOMMORE OF THE STORY.
LESS TO THINK ABOUT.
The details matter because of what they bring to the time you spend together.
See more of the story.
Clear detail and depth bring the picture into the room, whether it’s a film, the game or your favorite series.
DISCUSS THIS WITH ITAMDoes the picture feel true to life?
Natural shades, bright highlights and detail in the shadows make the scene feel more convincing.
DISCUSS THIS WITH ITAMMake room for a bigger experience.
Bring the scale of cinema into a dedicated theater or a carefully planned media room.
DISCUSS THIS WITH ITAMCan everyone start the evening?
Bring the picture, sound, lighting and shades into a familiar ELAN routine designed around your home.
DISCUSS THIS WITH ITAMTHE TECHNOLOGY FOLLOWS
THE WAY YOU WATCH.
Here are the details behind the experience. The right choice begins with your room.
A picture that belongs in your living room.
The game with friends. A favorite series. A film after dinner. Choose the screen around the daylight, the seats and the way your family watches.
- 4K HDR DETAILBring depth and texture into everyday viewing.
- OLED CONTRASTSelf-lit pixels give dark scenes depth on OLED models.
- MINI LED BRIGHTNESSPrecise backlight control for vivid, bright-room viewing.
- XR IMAGE PROCESSINGRefine detail, color and contrast as the scene changes.
- TRILUMINOS COLOREnjoy a wide palette of natural shades and hues.
A bigger picture. A deeper escape.
A comfortable media room or a dedicated cinema: ITAM designs the projector, screen, seating and light together so the room draws you into the film.
- NATIVE 4K SXRDFine detail at the scale of a cinema screen.
- LASER PROJECTIONA long-lasting light source for vibrant pictures.
- XR IMAGE PROCESSINGBalance highlights, shadows and detail for the scene.
- TRILUMINOS COLORRich, natural color that brings the story to life.
- PRECISION OPTICSKeep the picture sharply focused across the screen.
OLED and Mini LED are different TV options. Features vary by product; ITAM matches the display or projector to your room and viewing priorities.
A GREAT PICTURE.
A FAMILIAR WAY TO ENJOY IT.
Choose Movie Night. The display or projector, sound and suitable lighting and shades can prepare together. ITAM engineers the ELAN connections and the everyday controls so your family can settle in and enjoy the result.
PLAN OUR ENTERTAINMENT EXPERIENCELET’S CREATE AN EXTRAORDINARY EVENING AT HOME.
Tell us what you enjoy watching and where you want to enjoy it. We’ll work through the rest.
CONTACT ITAM
DESIGN · CONNECT · AUTOMATE